From January 2012
My 7-Up Moment
by Fernando Rodriguez on January 27, 2012This blog is an excerpt of a recent presentation at Florida State’s University, Florida Public Relations Student Chapter. Recently Facebook introduced Timeline, a radical new profile page that provides a complete summary of your entire life since birth. It includes photos, videos, status updates and locations you have visited. But before Mark Zuckerberg came up with the idea of Facebook’s Timeline, there was the Seven Up! Series. The Up Series, considered by many filmmakers as the greatest documentary, tracked the lives of a group of children at seven-year intervals over the past four decades. Every seven years, since 1964, Michael……
Creative Curveball
by Patrick Sheffield on January 26, 2012Creativity is at a premium these days. We’re surrounded by chain stores, music that all sounds the same, movie remakes and sequels, and ten versions of the same crime shows on TV. While it’s true these products generate great ratings and healthy profits, they’re rarely memorable or industry changing. Fortunately, there are exceptions to every rule, and these exceptions can teach us some valuable lessons. Sticking with the TV theme, consider shows such as Dexter, Breaking Bad, and Mad Men, shows about a Miami Metro forensic analyst, high school chemistry teacher turned drug lord, and a 1960s advertising agency, respectively. While……
One Big Goal
by Karen Moore on January 03, 2012At the start of each year, I try and make several New Years resolutions. This year, I decided on one big goal—taking a little more time for myself, friends and family. So New Year’s Day, I decided to reflect on the past 365 days as a way of helping me set my direction for 2012. Of course I needed to develop a strategic framework to do this, so here are the things I thought about: What was the thing I found most joyful last year? What was the biggest challenge? What would/should I have said to someone that I……
3, 2, 1 Liftoff!
by Jim Hunt on January 01, 2012Great New Year 2012! Purposely avoiding the usual list of resolutions, in its stead there is a strong mental and physical commitment to forge forward throughout this new year. Allow me to share the three countdown words that constitute the resolute action to take our personal performance to higher heights: Proactive: Wisdom purports that “timing is everything” and indeed that may be true. Sometimes we must act as the timekeeper ourselves, initiating the action - sending out that first smile, calling a friend instead of returning the call and offer the kind unexpected word and action daily. Clarity: the idea……