Category: Marketing

Moore Communications Group

PR and Marketing Industry Weekly Update

Let’s get you caught up on this week's latest news and updates in the world of public relations and digital marketing...

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The Value of UX

PR and Marketing Industry Weekly Update

It has been another exciting week in the world of Public Relations and Digital Marketing. Let’s take a look at the latest...

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PR and Marketing Industry Weekly Update – April 25th

Here are some of the latest influential news stories from the world of public relations and marketing...

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PR and Marketing Industry Weekly Update

Happy Monday! Let’s take a look at all the big stories that went down last week that might be influencing this week...

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Back to the Future

Disillusionment and despair may be prevalent and contagious, but so, too, are hope and optimism. – Sheryl Connelly

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Websites: When to Know to Go In-House vs. External

More than 25 years ago the World Wide Web (www) was invented. We’ve come a long way since 1991 and an entire trade has spawned from advances in technology - web design and development, these are the internet pros that help to make your website stand apart from the rest. Here are a few questions to bring to the table at your next marketing strategy meeting.

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The Leader is a Servant

“The first responsibility of a leader is to define reality. The last is to say thank you. In between, the leader is a servant.” —Max DePree. Our very own Nanette Schimpf has been inducted as the new president of the Florida Public Relations Association Capital Chapter. Here she shares with us her thoughts and plans to serve our community in her new leadership role.

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Achieving PR Goals Through Media Events

As PR professionals, we wear many different hats on a day-to-day basis, PR work is varied, but variety is the spice of life. One of the most sought-after aspects of the #prlife is media events. Learn how to thrive when hosting media events with these simple but effective steps to build a network that will make you highly valued as a PR/Media Relations professional.

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From Employees to Evangelists: How to Build a Loyal Team

It’s no secret that attracting and retaining the best talent is key to long-term business success. From the importance of a steady team to the hidden costs of high turnover, no company can afford to take their people for granted. Hiring and keeping great people is a passion area for me. At MCG, we firmly believe that fostering employee growth and loyalty begins on day one. Our culture of teamwork permeates everything we do, so it’s critical that we embrace each new employee immediately, and instill in them a passion to thrive and succeed. Learn three ways to bring an employee to an evangelist.

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How MCG Made an Impact on the Florida Association of Food Banks

Through our pro bono community outreach program, employees are encouraged to pursue their Passionality (where passion meets personality) for the good of the company and the community. Here, Emily Read sits down with MCG’s Jordan Jacobs and the Florida Association of Food Bank’s Zach McGee to ask seven questions about their MCG Impact experience.

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