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Culture of Innovation

Never before in history has innovation offered promise of so much to so many in so short a time,” quote from Bill Gates.

Having a corporate culture of innovation is vital to successful 21st century entrepreneurship.  Here at Moore we are expanding our commitment to innovation.  If you are thinking about moving your company in that direction, here are my top three thoughts from our current innovation journey:

  1. Make sure commitment begins from the top and is spread throughout the organization.
  2. Everyone in the organization needs to feel responsible, and accountable for, its success.
  3. Understand that the transition from a traditional focus to innovation will be challenging in the short term. Changing habits is not necessarily easy.

When we began the journey of adapting a corporate culture of innovation, I found support in a Steve Jobs quote: “ Innovation distinguishes between a leader and a follower.”  At Moore, we see ourselves as leaders.  We look forward to showing you how in the weeks to come.

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